Acura Interactive Showroom

Client: Acuraacura_interactive_showroom_300
Agency: Genex

Genex brought me on board to write audio-visual scripts that showcase key features in Acura’s redesigned 2009 TSX, including the vehicle’s navigation system, Super Handling All Wheel Drive, and Acura’s Bluetooth phone integration. The scripts included interactive demonstrations that required hands-on research and close work with the design and animation teams to ensure absolute fidelity to the vehicle.

To see how I managed to stitch branding and a few wisps of life into 20 seconds that demonstrate hands-free phones and other vehicular wonders, have a look at a couple of the scripts I wrote for the 2009 Acura Interactive showroom.

If you’d like to see how incredibly meticulous I can be when I’m scripting interactive demonstrations, check out a sample from a how-to series I did for myHonda online owners manual.

acura_navigation_start_300

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